The webinar, titled #TobaccoExposed: protecting youth from deceptive tobacco industry marketing will focus on this year’s WNTD theme and highlight the importance of protecting youth from tobacco industry manipulation. After years of progress in enacting regulations to reduce tobacco advertising, promotion and sponsorship, countries in Europe and all over the world are faced with an onslaught of old and new industry tactics to attract young consumers – some through exploiting domestic loopholes in advertising restrictions; others through new, less regulated channels. It will also allow for the tobacco control community to make a joint plea for action to curb tobacco consumption, aggressively promoted by the tobacco industry to children and youth and for accelerating the implementation of the Framework Convention on Tobacco Control in Europe.

Furthermore, the award ceremony will recognise the European recipients of the 2020 WHO World No Tobacco Day Award.

The event will be live-streamed on 2 June, to follow click on the link:https://www.youtube.com/user/ERSeducation/live

Confirmed speakers include:

• Kristina Mauer-Stender, WHO EURO
• Andrew Black, Framework Convention Secretariat
• Thea Emmerling, Head of Unit, Cross-border health care and tobacco control, European Commission
• Rana Orhan, European Medical Students’ Association
• John Real, Limerick Comhairle, Ireland
• Nina Rogelj Peloza, No Excuse, Slovenia
• Lilia Olefir, LIFE Advocacy Center, Ukraine

The following laureates for this year’s WNTD award for the EURO region have also confirmed their participation during the event:

• VIVID – Institute for the Prevention and Addiction, Austria – represented by Mag. Waltraud Posch
• Dr Arsen Torosyan, Minister of Health, Armenia
• Ministry of Social Affairs and Health Finland, Finland – represented by Krista Kiuru, Minister of Social Affairs and Health
• Limerick Comhairle na nÓg, Ireland, represented by Aoife Ryan, National Executive
• Dr Ghenadie Turcanu, Program Coordinator, Center for Health Policies and Studies, Republic of Moldova
• Cancer Research UK, represented by Michelle Mitchell, CEO

The online webinar will be chaired by Alison Cox, SFP President.

The session will also include a Q&A with the speakers. Questions will be collected on Sli.do with the code#WNTD2020

To post a question in advance (available as of 26 May 2020), go to the dedicated Sli.do page for the session: https://app.sli.do/event/wmqy547l/live/questions 

Organisers:

The webinar is organised by Smoke Free Partnership (SFP), the European Network for Smoking and Tobacco Prevention (ENSP), the European Respiratory Society (ERS), the Association of European Cancer Leagues (ECL), the European Cancer Patients Coalition (ECPC),the European Public Health Alliance (EPHA), with the participation of the WHO Regional Office for Europe.